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Toothpaste

Whitening, hydroxyapatite, sensitive, gum care and kids formulas.

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Stock formulaSensitive Whitening Toothpaste
Toothpaste

Sensitive Whitening Toothpaste

Our Sensitive Whitening Toothpaste has been formulated with potassium citrate and hydroxyapatite to help reduce and prevent tooth sensitivity. It also contains a special patented blend of cleaning and whitening booster silicas to provide low abrasion so that it doesn’t damage teeth.

  • Natural sweetener
  • Natural flavour
  • Vegan friendly
  • SLS free
  • Not tested on animals
Enquire about this product How the process works
Why it works

Key features

  1. Contains potassium citrate and hydroxyapatite to help reduce and prevent tooth sensitivity
  2. Gentle whitening formulation with patented blend of cleaning and whitening booster silicas
  3. With fluoride and hydroxyapatite to help remineralise teeth
  4. Contains soothing aloe vera and anti-bacterial xylitol
  5. Gentle foaming by using cocamidopropyl betaine which is derived from coconuts – a milder alternative to sodium lauryl sulphate (SLS)
Specification

Formula and packaging

Formula

Flavour
Peppermint
Colour
White
Fluoride
1450ppm F (Sodium Fluoride)
Foaming agent
Cocamidopropyl Betaine

Packaging

Minimum order
10,000
Fill size
15ml – 120ml
Tube options
PlasticRecycled PlasticAluminiumABLSugarcane
Cap options
FlipScrewPush-on

Ingredients (INCI)

Full ingredient listing

GLYCERIN, AQUA, HYDRATED SILICA, POTASSIUM CITRATE, PENTASODIUM TRIPHOSPHATE, XYLITOL, CELLULOSE GUM, COCAMIDOPROPYL BETAINE, MENTHA ARVENSIS LEAF OIL, SODIUM FLUORIDE, STEVIOSIDE, MENTHOL, SODIUM CHLORIDE, MENTHA PIPERITA OIL, ALOE BARBADENSIS LEAF POWDER, HYDROXYAPATITE, CI 77891, LIMONENE

Make it yours

Launch it as it is, or build on it

Fast to market Use this stock formula Already tested and compliant. Add your branding and packaging and go. See the process → Fully bespoke Adapt it to your brief Change the flavour, actives or format with our R&D chemists. Talk to the team →

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Enzyme Whitening ToothpasteWhite Boost ToothpasteWhite Plus ToothpasteVolcanic Mineral Charcoal Whitening Toothpaste
Private label manufacturing

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