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Toothpaste

Whitening, hydroxyapatite, sensitive, gum care and kids formulas.

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Stock formulaLiquid Enamel Toothpaste
Toothpaste

Liquid Enamel Toothpaste

This advanced formulation contains a high concentration of biomimetic hydroxyapatite to help whiten teeth and reduce sensitivity through enamel remineralisation, with hydroxyapatite crystals creating a smooth, lustrous finish on the tooth surface. Potassium citrate works alongside hydroxyapatite to further reduce and prevent sensitivity, while a high level of xylitol inhibits cavity-causing bacteria and boosts saliva production to neutralise acids and protect enamel. The formula also includes soothing aloe vera, natural sweetener and natural peppermint- essential-oil flavour, and uses an innovative new foaming ingredient which is a more eco-friendly and gentler alternative to traditional foaming ingredients like sodium lauryl sulfate (SLS).

  • Natural sweetener
  • Natural flavour
  • Vegan friendly
  • SLS free
  • Not tested on animals
Enquire about this product How the process works
Why it works

Key features

  1. Contains a high concentration of biomimetic hydroxyapatite to help whiten and reduce tooth sensitivity through enamel remineralisation
  2. Hydroxyapatite crystals help to create a smooth luster on teeth
  3. Contains potassium citrate and hydroxyapatite to help reduce and prevent tooth sensitivity
  4. Includes a high concentration of xylitol which inhibits cavity-causing bacteria and boosts saliva production to neutralize acids and protect enamel
  5. With soothing aloe vera
  6. Natural sweetener and natural flavour made form a blend of peppermint essential oils
  7. Uses an innovative new foaming ingredient called glycolipds which are a type of bio-surfactant used in toothpaste as a sustainable, gentler alternative to conventional chemical detergents like sodium lauryl sulfate (SLS)
Specification

Formula and packaging

Formula

Flavour
Peppermint
Colour
White
Fluoride
1450ppm F
Foaming agent
Glycolipids

Packaging

Minimum order
10,000
Fill size
15ml – 120ml
Tube options
PlasticRecycled PlasticAluminiumABLSugarcane
Cap options
FlipScrewPush-on

Ingredients (INCI)

Full ingredient listing

GLYCERIN, AQUA, HYDRATED SILICA, POTASSIUM CITRATE, HYDROXYAPATITE, GLYCOLIPIDS, CELLULOSE GUM, XYLITOL, MENTHA ARVENSIS LEAF OIL, PROPANEDIOL, STEVIOSIDE, SODIUM FLUORIDE, MENTHOL, SODIUM LAUROYL GLUTAMATE, SORBITAN CAPRYLATE, TETRASODIUM GLUTAMATE DIACETATE, XANTHAN GUM, MENTHA PIPERITA OIL, ALOE BARBADENSIS LEAF EXTRACT, SODIUM BENZOATE, CI 77891, LIMONENE

Make it yours

Launch it as it is, or build on it

Fast to market Use this stock formula Already tested and compliant. Add your branding and packaging and go. See the process → Fully bespoke Adapt it to your brief Change the flavour, actives or format with our R&D chemists. Talk to the team →

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Private label manufacturing

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